When it came time to do my first AI-generated workout, the experience continued to shine. PUSH made it intuitive to start a workout and to follow along as the app pushed me through the program it had created for me. If you like to decide whether it’s leg day based on how you felt when you rolled out of bed, you probably won’t like this fitness tracker. This dynamic environment highlights the competitive nature of the market, driven by continuous innovation and strategic growth initiatives. ​​This infrared sauna blanket combines sleek design with therapeutic benefits, using far infrared heat to improve circulation, relieve muscle tension, and promote detoxification.

Top 2025 eCommerce Statistics for U.S. and Global Markets

If you’re exploring market position and naming, use Fitness App Name Ideas and ship with Best Fitness App Builder Software. Read this fitness app market analysis to find compelling figures that can help fitness professionals understand key fitness app trends and stats. Notably, the fitness app market growth rate continues to grow madmuscles scam at an impressive CAGR of 21.6% (2021 to 2028). Women constitute a significant 75% of the health and fitness app user base, highlighting a crucial fitness app demographic focus. See key fitness app trends and build your fitness business with Exercise.com.

Gender-Based Trends

Industry-specific and extensively researched technical data (partially from exclusive partnerships). Go behind the scenes of the FitBudd Roundtable to discover how top fitness professionals are shaping strategy, driving innovation, and building a thriving community. Kanika Verma, the product manager at FitBudd, has helped craft countless features that have assisted coaches across the globe with a more efficient coaching https://wakeuptaylor.boardhost.com/viewtopic.php?id=3451 experience.

Revenue Drivers

With its 12mm thickness, it’s twice as cushioned as typical mats, providing the perfect foundation for everything from yoga to incline exercises. The lightweight, foldable design means it’s easy to store and take with you, while the non-slip surface ensures stability through every movement. Made from eco-friendly materials, this mat is as good for your joints as it is for the planet. Regardless of your fitness goals or favorite way to move, there’s bound to be an app that’s right for you.

mHealth apps attract nearly $1.2 billion in funding (Source)

Convenience, privacy, and low cost are the key drivers behind this preference. Brands that fail to offer mobile-first engagement will miss out on major market segments. AI in fitness technology is reshaping the industry by driving innovation in wearables, personalized plans, virtual training, and health monitoring. The combination https://www.ncbi.nlm.nih.gov/books/NBK241309/ of predictive analytics and real-time feedback is enabling users to achieve their health goals more effectively while offering businesses tools to enhance engagement and reduce costs.

New Gym Members Statistics

The ProForm Pro 9000 is our pick for the best treadmill to buy on Cyber Monday. Its shock-absorbing belt make long runs comfortable and its 22-inch touchscreen brings iFit workouts to your fingertips. If your hands have ever slipped on a poorly knurled barbell or machine handle, this is your saving grace.

What is the Segment-Wise Analysis of Demand for Fitness Apps in USA?

The device type segment includes wearable devices, tablets, and smartphones, with wearable devices accounting for the highest share. The freemium model remains highly popular, offering basic features for free while charging for premium content or advanced features. This model attracts a large number of users, as it allows them to try out the app before committing financially, leading to higher user engagement and conversion rates.

Healthline’s picks for the best fitness and exercise apps

There are many fitness apps available nowadays that can help people to improve their physical health. However, with so many options out there, it can be difficult to know which one to choose. There is no doubt that fitness apps are becoming more and more popular, as people are becoming more health-conscious. In fact, a recent study found that the number of people using fitness apps has doubled in the past two years. Both of these apps track your fitness activity and help you to set and reach goals.

Fitness apps are evolving into lifestyle hubs, and marketers should highlight how users can achieve full wellness in one place. AI and VR in Fitness AppsAI-driven fitness coaching apps are expected to dominate the market by 2027, with virtual reality (VR) fitness apps growing at a CAGR of 22%. Fitness App Market LeadersTop fitness apps include MyFitnessPal, Strava, Nike Training Club, Freeletics, and FitBudd, collectively accounting for over 60% of total fitness app downloads.

Fitness industry recovery trends post-pandemic (Source)

Even though the app doesn’t offer any standout features, it includes solid basics at a decent price point. Plus, it captures more than just workouts—making it an affordable all-around tracker. The funding will support team expansion, market growth, and further development of its AI Coach, demonstrating a strong commitment to innovating within the fitness app space. The global market faces significant challenges due to data privacy and security concerns. Fitness monitoring devices collect a wide array of personal information, including weight, birthdates, photos, GPS locations, and activity metrics. This extensive data collection raises serious issues regarding user privacy and the potential for data theft, which can compromise the safety of users.

• For instance, commercial gyms typically charge between $30 to $70 per month, while boutique studios may cost between $50 to $150.
• With personalized AI features, smarter integrations, and global reach, fitness apps are now an essential tool in how people move, eat, recover, and stay accountable.
• These apps allow users to track their progress, set goals, and compete with friends.
• The fitness equipment market is set to maintain its 7% share while experiencing significant growth in value.
• In the U.S. alone, the number of gym members has risen to approximately 68.9 million, marking a 3.7% increase from previous years.
• The expansion of remote and home‑based fitness options, particularly in recent years, has further accelerated this shift.

Recent statistics indicate that approximately 50% of new gyms fail within the first five years of operation, a figure that underscores the competitive nature of the fitness industry. The financial impact of unused gym memberships is staggering, with estimates indicating that Americans waste approximately $1.3 billion annually on fees for memberships they never utilize. This phenomenon is not isolated; a significant 67% of gym memberships go completely unused, highlighting a prevalent issue in the fitness industry. For instance, in November 2023, Fitbit, Inc. announced the launch of its latest fitness band, the Fitbit Charge 6, which incorporates the latest Fitbit OS. Fitbit OS utilizes AI and machine learning to enhance the fitness band’s sensors, including the heart rate sensor, thereby facilitating real-time monitoring and improving the accuracy of fitness apps.

Key Platform Trends:

It offers more than 20 types of classes, including HIIT, dance cardio, sculpt, and more. Discover what fitness coaches should focus on posting in 2025 to attract clients, build trust, and grow their online presence. Kinshuk Snehi, FitBudd’s digital maestro, weaves marketing magic and leverages his deep understanding of FitBudd to empower personal trainers. Saumya Mittal, visionary CEO of FitBudd, combines a passion for fitness and technology to lead the revolution in personal training software. The current state of the market suggests continued investment in wearable-compatible apps. Nimble AppGenie is a leading mobile app development company with a range of renowned mobile app development services and proven successes for our clients.

So, whether you’re a fitness enthusiast or just interested in the business side of apps like MyFitnessPal, keep reading to learn more about its revenue and usage statistics. Most AI fitness platforms follow strict data protection protocols, but users should ensure apps comply with privacy regulations like GDPR and HIPAA. The integration of AI into fitness technology is transforming the way people approach health and wellness. 78% of gym-goers report enhanced mental health benefits from regular exercise, with many citing improvements in mood and stress management. Notably, a survey conducted by ukactive revealed that 55% of new gym members join specifically to manage health conditions, highlighting the dual focus on physical and mental health. EMS training is popular for its time-efficiency and benefits for athletes and individuals with specific fitness goals.

More businesses and startups are being incubated to deal with climate change, develop artificial intelligence for various applications, and use technology for a larger social impact. Salam is a digital marketing strategist, fueled by coffee and a desire to make B2B user experiences less boring. While North America and East Asia continue to dominate app revenue, emerging markets are seeing rapid growth in monetization trends.

Workout and weight loss apps dominate (Source)

As she began testing some of the app’s other classes, she realized how much https://wakeuptaylor.boardhost.com/viewtopic.php?id=3451 she enjoyed the range of class types and lengths available. The app offers live classes every day of the week — filmed in a fun neon studio — in addition to its extensive on-demand library of more than 7,000 classes. This app brings the feel of a boutique group fitness class to your living room.

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There is a large variation regarding the use of these apps with different health goals. Below are some most recent statistics on the purpose of users to use health apps. MHealth apps are applications that are designed for mobile devices, such as smartphones and tablets, that help in providing healthcare-related services and information.

Costs of Gym Memberships in U.S.

Holistic wellness, incorporating environmental factors, will expand app scopes beyond fitness. Apps must prioritize encryption and transparent policies to build trust, especially as data volumes grow. On a macro level, apps contribute to public health by reducing sedentary lifestyles, potentially lowering healthcare costs. Users report greater life satisfaction, proving digital tools can catalyse real-world change. Segment your roadmap and messages by persona, not a single “fitness app user demographics” blob. If you need positioning clarity, start with the category map in Types of Fitness Apps and ship faster with Fitness App Design Templates.

Key Mobile App Statistics for 2025

The fitness app market has seen a huge surge in recent years, becoming a billion-dollar industry that continues to expand…. Fitness apps in 2025 are transforming lives, with 500 million users driving a $10.5 billion market. From demographic shifts to AI innovations, they have made health accessible and engaging.

Most Popular Virtual Fitness Classes Bookings

Tester Kristin Currin was initially turned off  by the intake questionnaire on desktop but later found it’s not the same as the intake on the mobile app. Healthline tester Candice Abellon said that following other people on the app — including people she knows in real life and high profile athletes — motivates her. However, she mentioned that data privacy concerns are something to keep in mind when deciding which activities to keep private and whether to start and end your activities at your home. Designed by prenatal and postnatal exercise specialist Brooke Cates and taught by other experts, Studio Bloom classes help expecting and new parents perform workouts safely during and after pregnancy. What’s more, the app offers 72 weeks of meal plans with custom portion recommendations according to your daily calorie needs, plus access to more than 300 recipes to create your own meal plan. Healthline tester Anne Arntson originally paired the Peloton app with an Echelon Smart Connect bike to get in on the spin classes she was missing during the height of the pandemic.

• At the time of its sale by Under Armour to Francisco Partners, MyFitnessPal was reported to have 200 million users, which likely refers to the number of registered users on the platform.
• Fitness apps allow consumers to engage in personalized fitness programs, track their health metrics, and even attend virtual fitness classes from the convenience of their homes or offices.
• Regardless of your fitness goals or favorite way to move, there’s bound to be an app that’s right for you.
• The Torque Tank M1 Push Sled delivers a blend of strength and cardio, with three resistance levels that adjust to your speed for a truly customizable session.
• 71% of users abandon apps within 90 days of downloading, making retention a top priority for developers.
• This widespread use of wearables has, in turn, contributed significantly to the expansion of the fitness app market.

MyFitnessPal annual users 2015 to 2021 (mm)

Since 2020, global app download statistics have surged by 65%, with over 299 billion downloads expected in 2025 alone. The fitness and health clubs lost $29.2 billion in revenue between March 2020 and June 2021 due to pandemic-related closures. Nearly 40% of the global population used fitness trackers for running, according to RunRepeat’s October 2021 report. Consumers are increasingly adopting wearable technology, pushing its online penetration rate beyond 10% in 2024. Global consumer spending in this sector has soared to approximately $1.5 trillion in recent years.

Best fitness app for strength training

The app supports freestyling your workout too, which is a nice touch; I was able to start a blank workout and add exercise types and reps/sets as I went. Hevy also worked nicely with my Apple Watch, which meant I didn’t have to hold—or keep checking—my phone the whole time. Unfortunately, if you primarily work out indoors, you won’t get much out of the app. And if you’re privacy-conscious or just not all that competitive, a lot of the strongest features are kind of useless. With falling hardware costs and greater affordability, smartphones are becoming more accessible, leading to the rapid adoption of these apps across diverse demographics. Combining suction, heat, and vibration, this cupping system offers an https://medlineplus.gov/exerciseandphysicalfitness.html easy, effective way to target muscle relief and recovery.

Digital fitness tools see a sharp rise in adoption (Source)

A recent report revealed that 86.8% of club operators expect membership growth in the coming year, with many anticipating increases of over 5%. According to IHRSA, the average retention rate for its member clubs is 71.4%, while AFS reports an average studio retention rate of 75.9%. However, retention remains a challenge; about 50% of new members cancel their memberships within the first six months, often due to factors such as cost is madmuscles legit or lack of engagement.

Mobile gaming fuels $21B quarter as cross-platform strategies reshape industry growth

At $149.99/year, it’s easily the most expensive app I tested—twice the price of Strava. I can totally see the price being worth it, though, especially if you have a home gym or a cheap gym membership. Gymverse basically takes the place of a personal trainer—so if you need a lot of guidance, it could be well worth the price. While it lacks the bells and whistles of some other apps, I still really liked this app. If you live a busy life and struggle to squeeze in a workout, Hevy is great for helping you find ways to keep fit.